1. Pricing Too High From The Start
Fix: Statistics show that homes priced correctly (price similar than other sold homes) when they first hit the market sell faster than homes that start too high, then have to adjust downward.
2. Using An Odd List Price, Like $864,257
Fix: Always price in round numbers! Realtors and Home Buyers search for homes using price categories – make sure your pricing makes sense when agents and home buyers search a window of $800,000 to $850,000, for example.
3. Not Basing Your Price On Sold Homes
Fix: Searching actual “SOLDS” is the only true pricing guide. A home can be listed for any amount – that doesn’t mean the home will ever sell for that amount.
4. Refusing to Negotiate
Fix: Your asking price should have some built-in flexibility. Otherwise, you’re bound to turn away and turn off some serious buyers.
For more information or if you have questions, please call our office today at 775-432-6300.